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YouTube is a constantly evolving, all-seeing eye that is very social, comment-heavy, and provides us with drink conversation starters like “Oh, did you see that YouTube video?” YouTube is the king of video platforms, and having a brittle brand presence entails making videos for the kingdom.
YouTube is also the second-largest search engine on the planet. Yes, you read it correctly; it is also the third most popular website on the internet. That is to say, if you aren’t already using the video network as part of your digital marketing strategy, you should. Now is the time.
High Traffic Videos
The massive increase in traffic on YouTube brought its own set of issues. The corporation had to buy more computer equipment and broadband Internet connections regularly. In addition, because numerous media businesses realised that some of the films posted to YouTube included copyrighted content, YouTube gets compelled to dedicate better financial resources for prospective lawsuits.
YouTube Statistics: A Look at the Data
How did YouTube become so successful, and how does it produce billions of views every day?
To comprehend this, we must look at the figures in further detail. YouTube is available in over 100 countries and translated. It implies that the platform adjusts to the many languages spoken in the various markets it serves.
It makes it more appealing to consumers resulting in increased engagement and usage. It’s also available in 80 different languages.
YouTube is where people learn about new products.
Video is a very effective marketing tool. 90% of individuals think YouTube helps them find new businesses or goods. While it may not persuade consumers to purchase your goods or services, it does get the idea out.
YouTube can aid in the promotion of your goods. You may produce a product video highlighting its benefits if you’re looking to break into a new market or improve product visibility. The key to remember as video content becomes more competitive is inventiveness.
Increase the Number of People Who Hear Your Message.
YouTube is not just the most popular video site in the market, but videos are also immensely shareable. Consider how frequently you encounter videos in your Facebook Timeline or Twitter feed. Video may get easily shared via the internet.
Every day, people enjoy watching videos on YouTube.
Every day one billion hours of video are watched on YouTube, resulting in billions of views. Let’s have a look at the numbers. If everyone on the planet viewed a video, it would take around 8.4 minutes per person every day. That’s a staggering figure that adds to the legitimacy of video as a source of information for people.
You don’t require a large budget.
While having some sorts of movies made by experts has its advantages, not every video requires a six-figure budget. You can produce terrific films of lectures, seminars, and other events with very little video equipment, and promote them for just a few pennies on popular sites such as lenostube.
Mobile-Friendly Video
With so many kids owning smartphones, video is an excellent way to reach out to them. YouTube is well-suited to mobile devices, and the vast majority of students already use it.
